Multi-channel remarketing
Whilst synomous with
vehicle auctions in many markets, today BCA is much more than
vehicle auctions. The company pioneered in the UK and Europe
live auctions broadcast over the internet with Live Online, builds
and manages e-sales channels for leasing, finance and fleet
companies as well as for automotive manufacturers. In
the UK alone the company collects and moves move than 600.000
vehicles every year. BCA provides tailored document
management to fleets, and provides this service for over 500,000
vehicles.
BCA's vehicle remarketing capabilities are based on three
core principles:
- Transparent management of the customer’s complete vehicle
remarketing needs and processes.
- Provision of a complete suite end-to-end remarketing services
across the stages of in life, defleet and sale.
- True multi- channel remarketing comprising physical auctions,
e-sales, wholesale and hybrid sales channels.

Complete End-to-End Multi-Channel
Remarketing 
Working in partnership with customers, BCA
delivers remarketing strategies that exploit all effective
routes to market. Management of remarketing can encompass
processes that are "upstream" of sale, such as vehicle document
management and similar in-life services for fleet companies,
vehicle inspection and logistics/transport or vehicle
refurbishment/conditioning and preparation. Selection of the
optimum mix of sale channels is done in order to maximise the
financial return for the customer. Underpinning the holistic
and transparent management of the remarketing processes are BCA's
comprehensive and class-leading vehicle inventory management
systems, which stem from constant investment in the latest
technology such as wireless data capture and real-time online
reporting tools for customers. Management of all services is
conducted according to agreed service levels and performance
KPI's.
The optimum mix of sale channels for vehicles can include:
- Driver sales
- Affinity groups
- Consumer/retail channels
- Wholesale/trade channels, including 'dealer-to-dealer'
- Franchise or brand-specific channels for manufacturers or
leasing companies
- Cross-border and export sale channels
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Whatever the requirements, BCA has the expertise, experience and
proven pedigree of innovation to deliver the most effective and
successful remarketing solutions for customers.